Illegal Photoshopping?

5:36 PM

(2) Comments

People in the industry, imagine you have to label "Retouched photograph aimed at changing a person's physical appearance." with every images you've been airbrushed or photoshopped them...

This law is proposed by the French MP Valerie Boyer. She's inspired by recent report she authored on anorexia and bulemia.

“Many young people, particularly girls, do not know the difference between the virtual and reality, and can develop complexes from a very young age. In some cases this leads to anorexia or bulimia and very serious health problems,” she said.

In simple terms, when young people especially girls who don't really know how to differentiate virtual and reality will hate eating and this causes very serious health problems. And all of this is because of their desire to become PERFECT, just like those magazine cover girls. So called "unrealistic body images".

More than 50 French politicians have voiced support for the law. If passed, advertisers who break it would be subject to a fine of £30,000 (about $48,200 USD), or 50 percent of the campaign cost.

What will the advertising industry become in the future?

Before and after photoshop images, from google.

So what do you think? Should this law pass? Is Photoshopped body imagery a public health issue?


Lim Fang Wee

2 Responses to "Illegal Photoshopping?"

July 20, 2012 at 11:16 PM
In advertising, yes, it matters. I hate seeing a magazine advertisement for clothes, that when you buy them, they don't fit remotely as they did on the model, they aren't even cut the same way. Some of this might be pinning, but I would like truthful advertising. We're not talking about making it illegal to touch up your personal pics, just in advertising. I'm sure there is a gray area of editing that people are comfy with, but they mutilate women's pics to make then look skinnier, they do stuff like edit out a hip entirely. What might really help is to lighten up on the average person about covering up. Nudity shouldn't be a taboo, it makes our bodies taboo, and gives room for girls to get these complexes cuz they have never seen a AVERAGE unedited naked human body. I read Dear Abby yesterday, one of the letters was about a family feud that started because grandma sat in a jacuzzi tub at a hotel with her 8 year old granddaughter in the buff, the child's mother is having a fit about it. Whats the harm in a girl seeing her naked granny? I'd say its a helpful glance into the future. LOL. Anyways, I wish there was a way to allow general nudity, but let sexualized nudity be something we try to keep private.

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